Affiliate Marketing for ICO Promotion-MLM Software Chennai
ICO or Initial Coin Offering is one of the best method of choice
for startups to raise funds for their projects on blockchain technology.
ICO is the process of raising capital by selling their own
token in exchange for, mainly, Bitcoin or Ethereum.
A lot of investors are getting attracted to ICOs primarily
due to the reason that the rate of returns on ICO investments are much higher
compared to the other formats.
Apart from this, the blockchain market is now getting crowded
and the ICOs need to stand out in the competitive space. Hence affiliate Marketing
for ICO Promotion plays an important role. We will discuss about how to promote
ICO using affiliate marketing.
What are the factors
for the success of your ICO?
Actually it depends on a number of factors such as the
offering, the technology and the team; it largely boils down to how well you
market your ICO to potential investors.
Even though the general advertising can produce good results,
it can be an expensive strategy- one that directly affects the overall returns
from the ICO.
What is the solution?
Marketing of an ICO requires much time and effort. It’s very
important to reach the right people with the right message. General marketing
may sometimes end up wasting a lot of money without any guaranteed results.
That’s where Affiliate Marketing enters as a viable alternative to
promote an ICO.
In affiliate marketing, the affiliates will earn money only
for the sales or leads they generate. In this system of advertising, the
advertiser ends up paying only for conversion and not for clicks or
impressions.
Why do ICOs need
Affiliate Marketing?
Affiliate Marketing has a lot of benefits compared to the
traditional marketing methods. And they are:
Cost per Action (CPA)
model: Affiliate
marketing follows the CPA model where the affiliates are paid a certain amount
each time a desirable action is taken by an end-user. For instance, consider
your ICO conversion goal is a coin sale or filling a lead form, you will be
paid only for each successful conversion.
Operational Synergies: The people aware of ICOs will also
be familiar with the term ICO Bounties. It’s a mechanism to promote your ICO by
paying people to generate interest and buzz about your ICO. In case of
Affiliate marketing also, its similar and the only difference is that
Affiliates are rewarded for actual sales or leads.
Budget Efficiency: Affiliate Marketing helps you plan
both marketing and budget strategies, with the pay-for-performance at its core.
Trackability and
Attribution: In this
fast paced world of cryptocurrencies, it is very much needful to track your
campaigns in real-time and identify which affiliate is performing the best for
you. It’s very easy to track the source of each conversion, understand which type
of campaigns and affiliates are producing the best results and optimize
campaigns to drive high-performance and control fraud.
Big Incentives: Using of cost per action as an
online advertising model enable the project promoters to pay only for conversions.So
in this model both the advertiser and publishers get incentives for producing
high traffic.
Instant Payments: Many affiliate marketing providers
offer instant payments via smart contracts. Smart contracts enables to withdraw
money once the agreed conditions are met.
Instant Information: The advertisers get access to
instant reports since all marketing data is stored on a blockchain.
Conclusion
Attracting the right investors towards your offering is of
utmost importance, as the market is flooding with ICOs.
There are a lot of firms that offer affiliate marketing
services specifically for the ICO segment. You can either use the same or build
your own affiliate marketing program.
Some media companies are banning crypto marketing, at the
same time, affiliate marketing has emerged as one of the most effective and
cost-beneficial marketing strategies for ICO.
Thanks for watching our content to know more about our
services.Kindly visit our website:
MLM Software Chennai
https://www.mlmsoftwarechennai.in/
mlmsoftware92@gmail.com
No 62, 4th floor, SV Koil street, Mylapore,
Chennai, Tamilnadu ,India -– 600004
+91-9952935907
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